SIERRA MADRE, CALIF. February 19, 2007 — booq, a fast-growing, premium brand of performance-driven laptop carrying cases, announces the expansion of its highly popular Vyper line with “Vyper exo,” a sleek, molded semi-rigid ballistic nylon bag designed for everyday use by fast-paced creative professionals with a 15” or 17” MacBook Pro.

At a compact yet roomy 4 inches thick, and sporting a rugged black exterior, Vyper exo is a modern classic; the type of bag that is perfectly professional, yet unfailingly cool. Inside, refined design details such as accent color stitching and custom buttons–similar to those on jeans; multiple pockets for storage and organization, key fob, room for files, pens, iPod, cell phone, and laptop accessories make Vyper exo the ideal everyday bag for a creative pro.

Vyper exo is comprised of a semi-rigid high density foam with a water-repelling 1682D cross-weave ballistic nylon exterior. Its laptop compartment, lined with non-scratch fabrics, virtually molded around a MacBook Pro for a Vyper-style snug fit. Priced at A$249 for the 15-inch ‘M,’ and A$279 for the 17-inch ‘XL’ model, ambitious creative professionals looking for design quality, dependable laptop protection, functionally organized space for working on-the-go, out-of-the-office, and wherever creativity spawns, will find a Vyper exo hard to pass up.

Customers who have come to expect fresh and innovative design solutions love the exceptional level of quality and functionality of booq’s products. The privately held company is based in Sierra Madre, California.

New Vyper Exo’s available on rushfaster.com.au soon or by calling (Australia) 1800 065 665.

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